My name is Matthew Prebeg, and I am an artist, designer, researcher, and storyteller.

About / Services / CV / Blog ... Insta / TikTok

I am open to chatting and collaborating—you can contact me at [email protected].

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Media Kit

Matt Prebeg is allegedly an artist, designer, and storyteller. He cultivates a digital garden where internet culture blooms alongside creativity, style, and pop culture. His work blends sharp visual storytelling with a deep curiosity about good design and cultural trends, creating content that’s both thoughtful and effortlessly cool.

With over 180k followers and 6M+ engagements across platforms, Matt isn’t just riding the algorithm—he’s reshaping it. A thoughtful tastemaker with an unapologetically nerdy edge, his work sparks curiosity, slows the scroll, and reminds us of how interesting the internet can really be.

Niche(s): Design, internet culture, fashion, pop culture, art

[email protected]
@mattprebeg
@mister.tomfoolery

Stats and Reach

Audience
50k+ Instagram followers140k+ TikTok followers

Demographics
60-65% female
76-88% aged 18-34
Major cities: New York, London, Toronto
Engagement
9.33% Instagram engagement rate
7.45% TikTok engagement rate
Over 6 million total engagements!

Press

* Ones to Watch 2025 by Everpress
* Creatives You Should Be Following by Aelfleda Clarkson
* SEVEN Magazine Issue 02

What I do

* Digital storytelling and content creation
* Creative direction + design for campaigns
* Speaking + panels
* Writing for digital publications and magazines
* Other design services
(See my full portfolio for previous work)

Something else in mind? Drop a line and let’s talk!

Selected Collaborators

* Spotify
* It’s Nice That
* Framer
* Adobe
* Readymag

Highlighted Campaigns


How to Make a Digital Garden - Framer
23 May 2025


For Framer’s Spring Launch, I was invited to reimagine what web design could look like—beyond the usual jargon and towards something more inviting, poetic, and creatively charged.

Rather than preaching to the already-converted design crowd, I introduced the idea of a “digital garden”: a slow, expressive, and evolving personal space on the internet. The campaign positioned Framer as not just a tool for professionals, but a platform where anyone—design nerd or not—could cultivate their own corner of the web.

The result? A highly engaged audience response, with creators across disciplines resonating with the concept and seeing Framer as a more accessible and aesthetically satisfying option for creative self-expression online.

Impact: 20k+ organic views, 12.85% engagement rate

View on TikTok here.
Designing Merch for Graphic Designers - Adobe Photoshop
1 May 2024


As part of an ongoing collaboration with Adobe, we teamed up to tap into existing social media motions and showcase Photoshop as a culturally fluent and still-undeniably powerful design tool.

At the time, my “How I would make merch for _____” series was gaining serious traction, with high engagement and view rates. Building on that momentum, I proposed a nostalgic, design-savvy twist: a video imagining proof-of-concept merch for graphic designers, drawing from 1990s UI motifs, system fonts, desktop folders, and early software aesthetics.

The result was a campaign that celebrated Adobe’s legacy while connecting with a new generation of creators in a way that felt fresh, referential, and highly clickable.

Impact: 45k+ organic views, 8.48% engagement rate

View on TikTok here.
This website is updated every so often. Last updated on 27 July 2025. All contents are licensed under the Creative Commons Attribution-NonCommercial-ShareAlike license. Thanks for visiting :)